Google Adwords is like a heaven-sent online advertising strategy with which both small and large businesses can potentially make profits. It enables businesses to expose products and services, in real time, through ads to prospects and customers anywhere in the world. This modern advertising program uses a pay-per-click (PPC) method where advertisers only pay a small cost when a searcher clicks their ad to visit a website.
However, it takes some serious understanding to cleverly implement this revolutionary advertising technique. It involves the use of online tools and resources to be able to organize and optimize ad campaigns and effectively attract a continuous flow of prospects and customers.
Geographic targeting is another Adwords feature which allows the advertiser to refine the exposure of ads to certain regions and countries where the product is seen to be most appropriate. The best thing about this new online advertising medium is that you – the advertiser has control of your budget and power to modify, stop or delete your ads anytime you wish.
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For advertisers who already have an idea of how Adwords works, it can truly be a boon for creating ads that turn web searchers into customers. But the same tool could become a deep sinkhole of cash for those who don’t understand it. Our goal is to help you become a better pay-per-click advertiser.
Find out what you need to make your stand in internet marketing now
In order to become successful, you need to drive Targeted Traffic to your website using the immense power of Google AdWords without burning a hole in your pocket.
Let us show you that Google AdWords is one of the ultimate keys to success!
Our Google AdWords guide will help you to:
-Get measurable ROI for your campaign.
-Facilitate your reach to a globally scattered audience.
-Get higher page rank to increase visibility.
-Pay only after desired action gets completed.
-Make changes in your campaign as you want.
-Get better results in a cost effective manner.
Our brand new training guide ,Google AdWords Made Easy, will give you the exact techniques to improve your business success in the shortest time. The only thing you need to do is to get this training and save yourself a lot of time and frustration. Pick up your copy now!
Google AdWords: A practical guide to Search Engine Advertising (Digital Marketing)
Google AdWords
A practical guide to Search Engine Advertising
Over the last several years, online advertising has radically changed the way advertisers reach their audiences. Where traditional media ends, online channels continue, offering immersive experiences that increase both brand awareness and business performance.
In this practical guide, you will learn how to reach your target group through search engine advertising (SEA), display marketing and affiliate marketing. SEA allows you to target users who are searching for specific keywords. Display marketing will place your ad in front of users as they browse other websites. Affiliate marketing integrates your offer into others’ websites, forming a symbiotic relationship between yourself — the advertiser — and the sites’ publishers.
The possibilities of reaching your audiences are limitless. With endless options, however, often comes confusion. This book aims to take any confusion away and make you feel confident about your online marketing campaigns.
OWL Step-by-Step Guides
OWL Step-by-Step Guides convey practical knowledge in a simple and understandable way. They are written based on teaching practice by experts from the renowned Open Web Learning Institute and conceived in such a way that you can put your own projects into practice. Knowledge tests and exercises serve to deepen and consolidate the newly acquired know-how.
This OWL Step-by-Step Guide is part of the online course »Digital Marketing« at OWL Institute but can also be used independently of the course. The online course offers additional benefits such as personal support, quizzes, assignments and and a final exam including an official certification. Check out https://owl.institute for additional information.
Google Adwords for Small Business
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